Leading Ladies: Mallorie Rasberry

Community leader, entrepreneur, and loyal friend of Laurel, Mallorie Rasberry is an integral piece to our little town’s puzzle.

Mallorie lives in the historic district along with her husband Jim, and their daughter Lucy. She and Jim own the First National Bank Building on Central Avenue. Within the building, they own Rasberry Producer Group and Rasberry Financial Services. In addition, Mallorie helps run the Laurel Welcome Center which is also located inside the building.

If that isn’t enough, she is an officer and board member of Laurel Main Street and co-owner of Laurel Mercantile Co. along with her husband Jim, Josh and Emily Nowell, and Ben and Erin Napier.

In this blog series, we are highlighting various Laurel women who do great work for our community and inspire us to try harder and be better. These women remind us of our very own Leading Lady, the late Nellie Rowell.

We chose Mallorie for her immense love for our town, her genuine kindness, and all the time and effort she has invested into Laurel. Born and raised on a dairy farm, she is a woman who has always known the cost and the value of hard work. And for her hard work, we can’t thank her enough.

Her Story

How did you end up right in the thick of everything that is Downtown Laurel?

First National Bank Building

Well, I married Jim Rasberry. So that’s number one. He and his family have always been here and been very passionate for Laurel. Whenever Downtown wasn’t going well and wasn’t popular, they were still the ones here.

He went to Southern, and I went to Ole Miss. He and Erin Napier are first cousins, and she was my roommate in Oxford. She was doing her senior art exhibit on the First National Bank Building. She did all the ads, promos, and whole marketing package for the business opening at the time, The Reserve. Jim came up to Oxford that evening to see the exhibit, and I met him there.

It’s all Downtown related from the beginning, if you think about it.

So, ever since I started dating Jim I always knew that passion was there in him and his dad. So it’s just one of those things that by marrying Jim and moving to Laurel, the Rasberry’s and Downtown were a package deal.

It was easy for me to get behind it all because of the love that they had. Whenever somebody has that much passion, it really is infectious. I moved here from Tylertown, Mississippi in 2009, so everything here was at a very low point. But to see the potential, and to see what it used to be, it was really easy to get excited and to get involved.

What are your roles in all the projects you’re involved in?

Well, we have two businesses in the First National Bank Building. We have Rasberry Producer Group, which I run the day-to-day operations of. I do things anywhere from payroll, to training our agents, to paying bills. With Rasberry Financial, Jim handles the day-to-day stuff. I usually handle the books and behind-the-scenes operations.

And of course we have the Laurel Welcome Center, where in the summer we have interns, but every other day I’ll be here to greet and answer questions. So, I find myself welcoming a lot of people to Laurel.

I’m the outgoing President of Laurel Main Street, but I stayed on the board as Treasurer. I’ve stepped back from the committees and taken a break there while staying involved. With Laurel Mercantile, I’m part owner, but I also handle all the purchasing and a lot of the product development.

What advice would you give to other inspired and established businesswomen?

Laurel Mercantile Co.

Well, from a perspective of someone who isn’t from Laurel, what helped me most was getting involved. Whenever I moved here, I was working out of Hattiesburg. It wasn’t until I started working here and got on the board for Laurel Main Street that I truly felt vested.

I wasn’t just Jim Rasberry’s wife anymore, I was Mallorie Rasberry.

That can translate to women from here too. Being a part of the progress and change is a no-brainer for a successful business-person.

Because you’re involved in so much, how do you balance it all? Do you have any advice about multitasking?

I just have a really detailed to-do list. Other than that, I just try to prioritize. But the most important thing is that I’ve learned to say no to things that I’m not passionate about. So,
what I’ve found by doing that is that I only like to work on downtown projects and communities. Limiting myself to working on projects that I care about helps a lot.

What do you want to see in Laurel’s future?

Laurel Mercantile Co.

I want to see every storefront bustling. I want to see every facade redone. I want to see Downtown fully occupied with beautiful businesses that are thriving.

I don’t want to see anymore unowned, empty buildings.

The thought of being able to look down the streets and seeing every building looking as beautiful as it could be—that’s a dream.

Where is your favorite place to go antiquing that some people may not know about?

I love to dig. Whether it’s a new store or an antique store, more than anything I love to find a bargain. NUTS is a store that I have loved a long time. It’s one of my favorites because I know I’m getting a good deal while giving back to my community. I also donate a lot there too. It used to be a honey hole, but people are starting to catch wind of it.

What is your favorite piece of furniture in your home and why?

The console we have our TV on now. It was actually the previous owner of our 4th Avenue house, Mr. Landrum’s, worktable. We even took it with us to the new house because we love it so much.

We found it in his old workshop where he used to repair watches. He actually had a drive-thru window in his shop where people would drive down the alley and drop off their watches for him to fix.

When we found the table it was really dirty, and it was full of all of his stuff that no one had ever gone through. We found all of his travel maps and framed them in our house. It was really fun to clean it up and see the end product.

We are so grateful to call Mallorie our friend and neighbor, and are happy to see her projects and businesses thrive. We can’t wait to see what she accomplishes next and what is to follow.

We are honored to get to hear Mallorie’s story first hand and excited to share it with you all! Join us in celebrating Mallorie, along with the other Leading Ladies of Laurel.

Have someone in your life that you think represents the strength and vision of Nellie Rowell? Click here to nominate her now.

-Keri Rowell, Lott Furniture Co.

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6 replies
  1. Wanda Webb Everett
    Wanda Webb Everett says:

    Loved reading this inspiring Laurel Lady story. I was introduced to Laurel by your very own, Libby Denim Mulloy. So sorry to say, the Late Laurel Lady. She became my best friend, after our serendipity meeting, while shopping in Steinmart in Jackson.
    My husband noticed a beautiful necklace that she was wearing and she shared with him the story of her friend who designed it, Tracy Traylor. (Would be a great Laurel Lady to feature)
    Through our conversation with Libby, she asked if we lived in Jackson. Our answer was, “No, we live in South Pittsburg, TN.”
    She told us that her son, Trent Mulloy (Laurel Machine and Foundry) was a Senior at Sewanee, The University of the South.
    She said that she was coming up the next weekend to work on setting up His graduation week.
    To make a long story a little shorter, she spent the next weekend with us, as we live 25 miles from Sewanee. I was able to help her put it all together. We became such a team that we declared ourselves Consultants to the World, complete with business cards!
    We communicated every single day for the next 22 years, until her untimely passing. She and her precious husband, Gene were so proud of Laurel, the town where they were both born and raised.
    Every time I visited them in Laurel, they would give me another guided tour, highlighting new restoration projects.
    Laurel lost two of their greatest promoters last Thanksgiving. Looks like the Lott’s will continue to keep the flame going. Keep up the good work!

    • Keri Rowell
      Keri Rowell says:

      This was a joy to read! Thank you for sharing this story. We appreciate you and hope that you will soon visit our town again!

  2. Judi Holifield
    Judi Holifield says:

    I could not be more proud of this series and it’s creative writer! While the guidance of this re-branding journey for the Lott Furniture Family involved many hands, I want to highlight one. The board of Laurel Main Street. This board gave it’s full support to the idea of project based internships and in so doing agreed to encourage and engage with our most valuable assets…Young adults! Keri Rowell (a recent LMS intern) was able to get her ” feet wet”, so to speak, in an environment that allowed her to find her voice and craft. LMS has made it a priority to show case Laurel and all it has to offer to her younger citizens. The internship program has grown to be one of the most important components of their community re-investment efforts! Thank you, Keri, for bringing heritage home by honoring your Grandmother’s legacy and telling the stories of our current Leading Ladies! You make us proud! (On behalf of the LMS board, Judi Holifield)

    • Keri Rowell
      Keri Rowell says:

      Thank you so much, Judi! I enjoyed every minute of my time at Laurel Main Street, and I’m so thankful for all of the valuable lessons I learned while I was there. Thank you again for such encouraging words.


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